FINTECH SUMMIT HAS EVOLVED INTO "WORLD FINTECH FORUM"
15 April 2020 - Amman, Jordan.
Bringing together regulators, banking leaders, technologists, entrepreneurs & economists to discuss the future of banking in the Middle East.
THE FUTURE OF DIGITAL BANKING AND FINANCIAL SERVICES
EDUCATIONLearn how people and businesses will interact with their local branch in ten years’ time.
DISCOVERDiscover How do you keep regulation up to date when incorporating technological innovations?
NETWORKINGNetwork with more than 250 policymakers, senior business leaders, entrepreneurs and leading thinkers
ENGAGEMENTEngage in a day of high-level discussions around the future of the financial services as a result of digital disruption
EXPLOREExplore insights from like-minded organizations invested in defining the future of Fintech
Pamela Hsieh leads Marketing and Operations for Alipay in Europe. She overseas all aspects of marketing to support growth for Alipay and the development of marketing partnership, platform and services to support merchant growth in Europe.
Prior to Alipay, she had worked for Alibaba.com for 5 years in charge of marketing strategy and customer acquisition in Europe and successfully led the go-to-market team and rolled out Alibaba.com into Brazil. Pamela has more than 10 years of marketing experiences in ecommerce & technology industry.
Pamela holds an MBA degree from Said Business School, University of Oxford and a BS degree in Resource Economics in National Taiwan University.
Ra’ed Hajarat, Oracle Jordan Country Leader & Regional Director Technology
Extensive ICT experience spanning more than 25 years, and a well-recognized track record of leading and empowering large technology teams across multiple geographies towards achieving measurable business objectives, consistently.
In-depth understanding of the full spectrum of ICT technologies and the different forces of digital disruption, directly working with executive leadership to progress the strategic thought process for achieving higher innovation, better customer relationship management, increased business insights, and improved operational efficiency.
Active participation in public speaking forums, with extensive experience in addressing large audiences and managing constructive debates around emerging technologies and its applications in production environments.
Strong advocate of corporate social responsibility, actively developing and promoting ICT initiatives in partnership with academia and non-profit organizations, where many such initiatives have had a direct social benefit as well as business benefit for my employers.
Holder of a MBA degree from University of Strathclyde (UK) and a BSc degree in Electrical Engineering from University of Jordan.
As a cards, retail banking and payments industry expert with over 15 years experience, I have worked across Middle East, North Africa and ASEAN region, helping banks, card companies and multinational players enter into new markets, introduce new products, and break into new customer segments. Starting my career from Singapore and later moving to Middle East, I worked on several projects helping banking and cards industry clients achieve revenue growth, improve segment profitability, optimize portfolio efficiency, control costs and reduce risk.
With thorough knowledge of dynamics of banking and payments industry, I feel completely at ease with numbers, analytical models and benchmarks and have expertise on how to deploy the relevant numbers to workout the right product features, portfolio mix, marketing distribution and sales strategies.
With deep rooted contacts across the region, I have designed, built and managed large successful banking conferences across Middle East and North Africa, including UAE, Egypt, Lebanon, Pakistan and Bangladesh. I have built and managed the research, sales, logistics and outreach team for relationship management..
Prof. Soulla Louca has been nominated by LATTICE80 in partnership with Miss Kaya as one of the top 100 women in Fintech for 2019. She is one of the first academics to get involved in blockchain technologies (2014) when she assumed the responsibility of the Blockchain Initiative at the University of Nicosia. The Blockchain Initiative (renamed later to Institute For the Future) has designed and developed the first MSc worldwide in Digital Currency, the technology for publishing academic certificates on the blockchain (http://block.co/) and organized several events including the Decentralized series (www.decentralized.com ). For seven years she headed the Domain Committee for ICT for the European program COST (www.cost.eu ) for the 36 Member States of COST. Her mandate ended successfully in September 2014. She is a professor in the Management & MIS Department as well as a Director at the Institute For the Future at the University of Nicosia.
THOUGHT-LEADER WHO BETS ON BANKING INDUSTRY INNOVATION
AMONG THE PIONEERS OF THE DIGITAL BANKING AGE AND ONE OF MOST RECOGNIZED INNOVATOR AND FINTECH THOUGHT LEADERS IN EUROPE.
He has more than 35 years’ experience in banking industry and started out on a new path – that of entrepreneur – by founding Supernovae Labs, a business accelerator for fintech start-ups and financial institutions.
Over the first years, Giugovaz has contributed to many high-profile companies, including PwC, where he held the position of senior auditor and senior consultant for more than eight years. He also worked as engagement manager during a five-year-stint with McKinsey & Company and as Esprit Projects Commissioner for the European Commission in Brussels.
Then came the banking appointments to Intesa San Paolo (individual marketing manager and strategic marketing manager), and UniCredit, where for more than 16 years he held positions including head of retail in the Central Region of Italy, head of UniCredit Direct Bank and head of multichannel banking (Italy and Central Eastern Europe).
Since 2017 Carlo Giugovaz has been hired by Efma as the Italy and Switzerland country manager, as director of the Fintech and innovation Council and as senior advisor for Efma Advisory Services. His position in Efma dovetails with his on-going vision of Digital, Innovation and Banking Transformation, as well as with his influential and mediation capabilities.
Giugovaz is now the CEO of Supernovae Labs, leading an international team serving some of most innovative Italian banks by choosing the best fintech ideas and solutions in the market to seize new business opportunities and close digital gaps. In three years, Supernovae Labs has created a selective portfolio of more than 110 fintech brand new solutions ranging from AI, big data, open banking platforms, to digital empowerment, data monetization, instant lending and deposits.
He has a passion for doing business. His distinctive strength is a blend of competences – strategy, marketing and sales, technology, finance and organization – seasoned in years of challenging projects and managerial positions. Over the course of his international journey, he has learned how to leverage technologies to respond to customers’ specific needs and acquired an in-depth digital know-how of banking industry.
Giugovaz is a leader who takes care in every aspect of his role, from problem solving, to commitment to success and people-management, from creative thinking, customer experience to calculating risks and impacts. He has spoken on a wide range of retail, banking and open innovation issues at global events and at MBA (Bocconi, Politecnico di Milano, Bologna Business school) devising a clear vision about forthcoming banking scenario and how to successfully compete within it.
Sirine leads Visa’s Fintech program and engagements across CEMEA working closely with key partners and innovative fintechs leveraging Visa’s digital capabilities and network. Prior to joining Visa, Sirine managed DTEC’s (Dubai Silicon Oasis Authority, Government of Dubai) Tech Incubator investing in and managing a portfolio of tech startups including Wrappup, 360VUZ, ShortPoint, Melltoo, Clip The Deal and others. Sirine was awarded Mentor of the Year by Arabian Business Magazine.
Dr. Ashraf Bany Mohammed is the Director of Innovation and Entrepreneurship Center at the University of Jordan with a Ph.D. in Technology Management, Economics and Policy who also serves as a faculty member at the University of Jordan Business School.
Prior Joining the University of Jordan, Dr. Bany Mohammed had an extensive expertise in both academia and private sector and served at various higher educational institutes where he held many academic and administrative posts and co-found both SQAURE-T and LEVANT. In addition to serving as a senior consultant for many companies and startups, Dr.Bany Mohammed is an active researcher, coordinator and participant in different international R&D project and a certified trainer who is leading many professional training programs in the fields of Innovation management, Strategic Planning, Business Modeling, Entrepreneurship and Startup Development.
All and above, Dr.Bany Mohammed is a passionate mentor who seeks to make a difference by developing and managing innovation and entrepreneurship programs to support and inspire future innovators and entrepreneurs in Jordan and the Arab world.
Roula Moussa is one of the Middle East’s most prominent figures in the fields of digital technology and innovation, recognized by Forbes Middle-East as one of the 200 most powerful Arab women in 2014, and chosen among the top 15 most powerful Lebanese women in business and technology for 2018.
She co-founded Netways in 1996, rapidly developing its operations across 13 branches to become a regional powerhouse in the fields of digital transformation, innovation, e-government and intelligent business solutions.
She is keenly interested in harnessing the fourth industrial revolution for the economic development of nations, rural areas, startups and SMEs. Being at the forefront of technologies like Big Data, ubiquitous mobility, the Internet of Things and A.I, she is well versed in employing them to disrupt outdated systems, spur innovation, create job opportunities and revitalize economies, all for the benefit of local societies and their youth.
Her sense of mission and social responsibility led her to distill her knowledge, passion and expertise into AI Venture Labs, a unique accelerator led in partnership with Microsoft and UAE’s Area 2071 and aiming to bring AI-based tech startups to market in record time. In parallel, she undertook the mission of engaging the worldwide Lebanese diaspora for socio-economic development via DiasporaID, an AI-powered global digital network that aims to strengthen social bonds and economic partnership between Lebanon and its diaspora.
Roula is a recognized MENA influencer in the following fields:
Digital transformation, knowledge economy, IT & business technology, local and rural development, e-government and smart government solutions, digital globalization, SME competitiveness, technology-driven socio-economic development, leadership development and strategy.
Mirna Sleiman is the founder and CEO of Fintech Galaxy, a global crowdsourcing platform that connects
the fintech ecosystem. A senior executive with 15+ years of experience in government relations, business
strategy, digital communications and journalism, mostly within the MENA region.
Driven by passion for innovation and positive impact, Mirna has a track record in leading digital
transformation projects, marketing comms strategies and global partnerships with public and private entities, focusing on knowledge economy development, regulatory infrastructure and financial markets.
Managed public sector business for Thomson Reuters across MENA and partnered with international
organizations to promote innovation and social change. Sits on the advisory board of the Union of Arab Banks and MENA Research Partners.
Spent more than 10 years as a financial journalist with Reuters, Dow Jones, The Wall Street Journal and Zawya. Awarded three EMEA Dow Jones awards and received a Global William Clabby Award in investigative reporting, Thomson Reuters Over And Above award for strategic relations and the IPRA trophy for the impact on the region's corporate world.
Certified from MIT university in Fintech and ecommerce, certified from Columbia University in Digital
Marketing and Communications, and an Executive MBA candidate with City University of London (Strategy - Digital Transformation)..
Nasser has an MBA in Professional Accounting and a BS Degree in Banking and Finance. He is a Certified Public Accountant and a Certified Control Self-Assessment (CCSA) practitioner.
Nasser’s experience in Auditing and Banking covers many years. He worked for more than 3 years as the Financial Controller for one of the leading financial institutions in Jordan. Throughout his career, he has occupied a number of positions in the fields of Auditing and Financial Consultancy and was the Partner and Service Line Leader for the Middle East Business Risk Services at Grant Thornton. Nasser has supervised the implementation of Risk Management, Compliance and Risk-Based Internal Audit in a number of well known Financial Institutions across the Middle East. He also assisted many organizations implemented Data Analytics and Continuous Audit and Monitoring solutions.
Nasser is also a Director with Corporate Governance Consultancy (“CGC”) the Company that owns CARE (Control And Risk Evaluation) System, one of the leading GRC Software Solution in the Middle East region.
Dr. Mutaz M. Al-DebeiInnovative Technology Evangelist – Cloud Computing and Big Data Analytics Oracle Systems Ltd.
Dr. Mutaz M. Al-Debei is evangelist of innovative technologies at Oracle; mainly cloud computing and big data analytics. He was previously working as a Principal Cloud Platform Consultant - Big Data & Business Analytics also at Oracle. Before Joining Oracle, Mutaz was working as the Director of Big Data & Advanced Analytics at INTRASOFT MEA. Moreover and before joining INTRASOFT, Al-Debei was serving as an Associate Professor of Information Systems and Computing at the University of Jordan (UJ), and also as an ICT Chief Consultant at the National Center for Security and Crises Management. He also worked as an IT Manager for Arab Radio & Television (ART) in Jordan Media City and he held other positions in Al-Ahli Bank (Master Card Department) and Royal Scientific Society. Al-Debei earned his PhD from Brunel University London (BUL) in Information Systems and Computing in May, 2010. Furthermore, Al-Debei has received many international and national significant research awards such as Abdul Hameed Shoman Award for Arab Researchers – ICTs, 2015, the prestigious Vice Chancellor's Prize for Doctoral Research from Brunel University London in 2010, the Distinguished Researcher Award from The University of Jordan - two times in 2012 and 2014, and best paper awards from UKAIS (2008), and another one from IFIP 8.2 (2010). Moreover, Al-Debei is a Certified Information Systems Auditor (CISA) and Certified Information Systems Manager (CISM) from ISACA.
Passionate about Startups in Technology, Mobile, Social Media and IT Solutions. Facing challenges and overcoming them while maintaining your values is your main competency. Chief Innovation Officer - CCInO @BC Certified Manager - CM @ICPM Social Media Strategist ...
CEO & Founder of MadfooatCom company with more than 20 years of experience in IT, banking and consultancy. Prior to MadfooatCom, Nasser was a Consulting CIO, he managed the e-Channels dept. at AlRajhi Bank in KSA and was a Senior Consultant at Accenture. Nasser was awarded King Abdullah II of Jordan award of excellence in 2017 for building MadfooatCom company which disrupted cash payments by its “eFawateerCom” product in Jordan.
Hani Saleh is a Fintech with a significant track record in building online products and payments with
high-tech technologies to empower businesses. His experience encompasses regional organizations
(Trust E payments and Mobicash Boloro !) and startups, mainly focused on building scalable products,
niche technologies and setting up winning teams that deliver high-end results.
Result-oriented international executive with the ability to devise strategy, lead execution, establish team environments and create a focused business and strategic vision.
An executive who excels with challenges and sees an opportunity in every difficulty.
More than 13 years of experience ranging from general management, to operations and sales and marketing leadership in IT and Telecommunications.
Specialties: Contract Negotiaons.
Marketing and Sales.
In his effort to add value to the Middle East, Ayman Irshaid came into the social media business in 2010 as Founder of the world’s leading social media summit and the Mobile innovation summit. With broad telecom and IT experience in the international and local markets, Mr. Irshaid has established an enviable record of providing the Middle East region with the high quality of products and services and related consultant support. He has extensive experience and vast knowledge of Telecom, Media and Technology “TMT” services. His international experience extends to Europe, Middle East, and Africa. He is focusing on an ambitious plan to transform the traditional business and personal behavior into productive, creative and innovative manners.
Mr. Irshaid has over 20 years experience in the Telecommunication and Information Technology industry. Throughout his career, Mr. Irshaid has led and built consortiums, investors and alliances to jointly bid for telecom licenses in the region. Mr. Irshaid has developed and streamlined operations for multinational companies such as PCCW Hong Kong, Alcatel and Tyco international in the MENA region.
Mr Irshaid holds a B.Sc. degree in Business Administration and Information. As part of his degree; Mr Irshaid studied aboard at the George Washington University - School of Business where he focused on the marketing of high technology products.
9:30am - 9:40am
OPENING SESSIONAyman Irshaid, Founder & CEO, Moments Innovation
09:40am - 10:00am
GOVERNMENTS' ROLE IN IMPLEMENTING EFFECTIVE FINTECH PRACTICES.
Governments have a key role in the evolution of fintech, but they need to balance their activities carefully – encouraging innovation without hindering evolution. As governments develop policies and programs, there needs to be active engagement with stakeholders, whether through formal feedback mechanisms or ad hoc opportunities and conversations, in order shape a future that benefits all stakeholders. How can governments strike the right balance – and how can fintech and financial services industry players alike shape the ongoing conversation? .Dr Adel Al Sharkas, Deputy Governor at Central Bank of Jordan
10:20am - 10:40am
CASE STUDY: ALIPAY – FROM PAYMENT TO LIFESTYLE
Alipay is the world’s largest third party payment platform operated by Ant Financial Services Group, with over 1 billion active users globally. In addition to online shopping payments, money transfer, and utility bill payments, Alipay has expanded to offline payments. Alipay has evolved from a digital wallet to a lifestyle enabler. Users can hail a taxi, book a hotel, buy movie tickets and even enjoy a full-scale of wealth management services directly from within the app.Pamela Hsieh, Head of Marketing & Business Operations, AliPay, EMEA
10:40pm - 11:00pm
INTELLIGENT TRANSFORMATION OF THE FINANCIAL SECTOR: BLOCKCHAIN AND AI
As financial sector increasingly embrace digital technologies and start to become tech solution companies, what role will new technologies like blockchain and AI play in fuelling this transformation?.Prof. Soulla Louca, Director, Institute For the Future School of Business, University of Nicosia
11:20am - 11:40am
THE NEXT BIG THINGS FOR BANKING AND FINTECH
At the end of the day will fintech end up being dominated by a few, large platform players or will we see it continue to be a vibrant space with lots of smaller contenders. Most importantly, where will the incumbents sit in all of this? Our expert take a global look at how the banking space has changed and where it is going next.Fahim uz Zaman, General Manager, Efma
11:40pm - 12:00pm
FUTURE OF PAYMENT
Major transformations are challenging 21st-century banking and reshaping customers’ relationships with their money and their banks. The end result has driven companies within the financial services industry to consider build, buy or partner alternatives for rapid growth.Maha Bahou, CEO at Jo-PACC Jordan Payments & Clearing Company
12:00pm - 12:45pm
PANEL DISCUSSION: THE FUTURE OF FINTECH
This session reflects on the promising future envisioned over the course of the day and asks a simple question: how do we get there? How to build the next generation of fintech? What sectors and types of companies will be most attractive for investment? This session will explore these topics from a diverse set of perspectives.MODERATOR: Dr. Ashraf Bany, Director of Innovation & Entrepreneurship Center, University of Jordan PANELISTS: - Sirine Fadoul, Fintech Lead Visa CEMEA - Maha Bahou, CEO at Jo-PACC Jordan Payments & Clearing Company - Fahim uz Zaman, General Manager, Efma
02:00pm - 02:20pm
DISRUPTING FINANCIAL SERVICES: A BREAKDOWN ON STARTUP DRIVEN INNOVATION IN FINTECH
The FinTech industry is currently experiencing a massive hype. The startups working in the sector develop disruptive technologies that challenge existing financial institutions on one hand but bring an immense opportunity for innovation on the other hand. Many leading financial organizations partner with startups to co-develop and gain competitive advantage. The innovation areas outlined in this breakdown are just a few of the key digital drivers we identified, others include alternative lending, payment, personal finance, wealth management, and cloud computing..CARLO GIUGOVAZ, CEO Supernovae Labs, Financial Services, Italy
02:20pm - 03:10pm
PANEL DISCUSSION- HOW FINTECH FIRMS CAN SCALE INNOVATION TO SOLVE CONSUMER PROBLEMS
Emerging technologies, heavily leveraged by FinTech and BigTech firms have created a paradigm shift in customer experience that eliminates multiple pain points across the customer life cycle.MODERATOR: Nour Atout, Chairman and Co-Founder at DEAUVILLE INVESTMENT PANELISTS: - Dr. Mutaz M. Al-Debei, Innovative Technology Evangelist – Cloud Computing and Big Data Analytics Oracle Systems Ltd. - Sultan Kashoura, GM, Careem PAY - Nasser Saleh, CEO, MadfooatCom - Hani Saleh, CEO, Hidden Holiday
03:20pm - 04:10pm
PANEL DISCUSSION THE FUTURE OF BANKS AND FINANCE
This panel discussion will focus on the new challenges banks and financial service organisations are facing to enter into the future of the finance industry. What are the strategies and strengths putting in place to become more competitive? How can banks create new innovations into their established technological infrastructure and how should they pivot in their product set to remain relevant to the changing marketplaces?.
PANEL DISCUSSION - RE-DEFINING DIGITAL LEADERSHIP
FinTech is fast taking over the financial services sector across the world. It is seen by some as a disruptive force that is leaving a huge impact on the lives of consumers. In this panel, a group of women experts and leaders will be sharing their wisdom and experience in the field. It is also one of the most important sessions of the summit.
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